If your problem is post-event follow-up, heavy CRM may be overkill
CRMs are great for complex sales cycles. Post-event follow-up needs low friction: capture, context, reminders, simple tracking.
Common alternatives
Spreadsheet
Fast to start, but weak on reminders and day-to-day usability.
Notion
Flexible, great for context, but requires discipline.
Light tracking tool
Fewer fields, better follow-up flow.
Minimum fields
- Name + channel
- 1 context line
- Status
- Next date